ProductsPricingWho it's forThe SuiteLog inBook a demo
Products / kinHome CRM
Sales

kinHome CRM

The sales & property platform for retirement villages, land-lease and masterplanned communities — from first enquiry to settled home, on the same records the rest of the platform runs on.

One platform, every role

A view built for how each person works.

The same records, framed for the job in front of you — boardroom, sales suite, operations desk and marketing, each seeing exactly what matters to them.

app.kinhome.io/dashboardOHOlivia · Executive
Portfolio under management
$470.6m
229 homes · 3 communities · $184m available to sell
70%
occupied
DMF book
$31.1m
Upcoming gains
$1.4m
Occupancy
70%
104 of 148 completed
Available stock
$184m
$123.6m off-the-plan
DMF book
$31.1m
accrued across residents
Buyback
0
overdue · all on track
app.kinhome.io/dashboardMWMarcus · Sales consultant
My new leads
257
to contact
Appointments
5
this week
Tasks today
8
3 overdue
My conversion
7%
leads to deals
Your tasks todayAll tasks →
Follow upHelen AllenOverdue 3d
Call backRonald BaileyToday
Send contractJudith Smith · Apt 204Today
TourVilla 7 · Saltline ShoresTomorrow
app.kinhome.io/dashboardSNSandra · Operations
Occupancy
70%
104 residents in place
In turnover
9
avg 134d vacant
Available stock
$184m
81 units for sale
New residents
4
last 90 days
Stock availabilityBy community →
Saltline Shores76 of 218 available
Eldenvale Gardens3 of 6 available
Pinehaven Lakes2 of 5 available
app.kinhome.io/dashboardMFMia · Marketing
Leads generated
1,000
$180k media spend
Cost per lead
$180
blended
Cost per deposit
$3k
marketing CAC
CLTV : CAC
69.7:1
pre sales/ops
Channel economicsAll leads →
SourceLeadsCPL
realestate.com.au89$337
Google Ads77$935
Meta Lead Ads77$623
Newspaper79$152

What kinHome CRM does

01

Lead to contract

Capture, qualify and move every enquiry through EOI, deposit and contract, in one pipeline built for off-the-plan.

02

Live availability

Real-time stock and pricing, shared across your sales team, your agents and the buyer experience.

03

Deposits and milestones

EOIs, deposits, contract dates and settlement milestones tracked automatically, not in a spreadsheet.

04

Agents and channels

Manage internal sales and external agents together, with clear attribution and the right access for each.

05

Reporting at a glance

Sales velocity, stock remaining and pipeline value, ready when you need them.

06

Compliant by design

Disclosure and documents handled in line with off-the-plan requirements.

See it in action

Real records. Live pipeline. Real stock.

app.kinhome.io/pipeline
PipelineView pipeline →
New
1017
Contacted
561
Qualified
331
Appointment
112
EOI / Deposit
52
Stock availabilityBy community →
Saltline Shores76 of 218 available
Eldenvale Gardens3 of 6 available
Pinehaven Lakes2 of 5 available
Sold Reserved Available
Lead to contract

Every enquiry, one funnel. 1,017 new leads move through contact, qualification and EOI/Deposit — a pipeline built for off-the-plan, not generic B2B.

Live availability

Stock that stays in step. Sold, reserved and available by community — the same records your team, your agents and the buyer app all read from.

Portfolio health

DMF, buybacks & occupancy. The retirement-specific numbers generic CRMs can't model — accrued deferred fees, statutory buyback deadlines and live occupancy.

Built around the property

The asset is the system, not an afterthought.

Every home carries its construction stage, release, pricing and status — so off-the-plan selling, staged releases and resales all run off the same live stock board.

app.kinhome.io/stockSNSandra · Operations
Stage 2 · 48 homes
Release on sale · off-the-plan
70%
Occupancy · completed stock
$184m
Available across 3 communities
Stock board — Saltline ShoresAll stock →
HomeTypeStagePrice
Villa 72 bed · 2 bath · villaReady$1.80mSETTLED
Apt 2042 bed · 2 bath · apartmentReady$1.55mRESALE
Apt 3101 bed · 1 bath · apartmentFit-out$1.12mOFF-THE-PLAN
Apt 4023 bed · 2 bath · penthouseFrame$4.80mOFF-THE-PLAN
Lot 1182 bed home · land-leasePlanned$695kSTAGE 3
PLANNED → FOUNDATION → FRAME → LOCK-UP → FIT-OUT → READY
Retirement villages

DMF & exit economics, native. Deferred fees accruing per resident, buyback clocks per state, exit entitlements — modelled, not bolted on.

Land-lease communities

The affordable model, first-class. Home price and site agreement handled separately — entry from $200k sits beside $4.8m coastal in one portfolio.

Masterplanned estates

Staged releases, live. Construction stages from planned to ready, releases going on sale, and pre-sales tracked against build progress.

Great for retirement Great for land-lease Great for masterplanned communities Great for off-the-plan
An actual lead record

Qualification a village sales team actually uses.

Not "company / job title" — the questions that matter here: reason for moving, property to sell, step-free access, the dog. Calls log themselves with an on-shore AI summary, and tasks fire off the back of them.

app.kinhome.io/leads/margaret-hollowayMWMarcus · Sales consultant
MH
Margaret Holloway
Lead · owned by Marcus Webb · Saltline Shores
● EOI/Depositrealestate.com.auNext: Send EOI form · today
Qualification
Buyer typeDownsizer
Budget$1.6m – $1.8m
FinanceSale proceeds
Timeframe3–6 months
The move
Reason for movingCloser to her daughter
Current situationOwn home, living alone
Property to sellYes — listed
FundingSale proceeds
Preferences
Bedrooms2 + study nook
LevelGround / step-free
PetsCavoodle — yes
InterestsBowls, garden club
ActivityLog a call →
Inbound call · 6m 12s
AI summary: Ready to proceed on Villa 7. Daughter comfortable with the price. Wants the EOI form sent today.
2 hours ago · auto-transcribed on-shore
Task created — Send EOI form
Auto-generated from the call, assigned to Marcus.
Due today
Site tour — Villa 7
With her daughter · Saltline Shores display suite.
Fri 2:00pm
Note — Marcus Webb
Keen on the north-facing aspect. Pension paperwork to follow.
Yesterday
Outbound call · 3m 04s
Left a voicemail introducing the Villa 7 release.
3 days ago
kinHome Field · companion app

The sales suite, in your pocket.

Field is the CRM's on-site companion for iPhone — built for the display suite floor, the village walk and the car between appointments. Same records, zero re-keying.

  • Every call becomes a lead — one tap. Missed or taken, calls arrive summarised by on-shore AI with what's known and what's still needed.
  • Today at a glance. Enquiries, calls and appointments for the day and week — the consultant's scoreboard.
  • Records & calendar on the walk. Pull up the buyer mid-tour, log the note before you're back at the desk.
  • Live with the CRM. A lead created at the front gate is on the sales manager's pipeline before the visitor reaches the display home.
Reporting

The numbers your board actually asks for.

Sales velocity, pipeline value, conversion and the marketing spikes behind them — live on screen, not a month-end scramble in a spreadsheet.

app.kinhome.io/reportsOHOlivia · Executive
Pipeline value
$62.4m
weighted, live
Deposits · quarter
24
+6 vs last
Lead → deposit
7.1%
conversion
Avg to deposit
38d
enquiry to commit
Enquiries by month · campaign impactFull report →
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun
Jul
March spike: 148 enquiries, +48 above the three-month baseline — Google Search 2026 and the Field Days campaign both ran that month.
One record, one spine

From the first enquiry to the day they move on.

Most operators bolt together a sales CRM, a stock spreadsheet, a contracts folder and a separate resident database. kinHome is one spine — the same record follows a person and their home through every stage. Nothing re-keyed, nothing lost between systems.

EnquiryFirst touch, any channel
QualifiedBudget & fit
EOI / DepositBuyer commits
ContractMilestones tracked
SettledKeys handed over
ResidentDMF accruing
TurnoverBuyback clock
ResoldGain realised
In the detail

The small things that run the day.

MW
Left voicemail — keen on a north-facing 2-bed. Following up Thursday.
Marcus Webb · 2 days ago
SN
Toured Villa 7 with her daughter. Loved the aspect — pension paperwork to come.
Sandra Nilsson · yesterday

A note history that stays with the record

Every call, tour and conversation logged against the person and their home — visible to whoever picks it up next.

Send disclosure — Helen AllenDone
Follow up — Ronald BaileyToday
Contract due — Apt 2042 days
Settlement check — Villa 12Fri

Tasks that fire off the record, not a sticky note

Follow-ups, contract dates and settlement checks generated from what's actually happening — assigned, dated and never dropped.

Property
Villa 7
CommunitySaltline Shores
Type2 bed · 2 bath
Price$1.8m
StatusSettled
Resident
M. Holloway
Moved inMar 2021
Tenure4.3 yrs
DMF accrued$232k
CareIndependent

Property and resident, one shared view

The home and the person who lives in it, side by side — tenure, DMF accrued, care needs and the unit's status, all in one place.

Australian data sovereignty

Your data never leaves Australia.

kinHome is Australian-owned and Australian-hosted. Every record — and even the on-shore AI that reads and summarises your calls — runs in Australian data centres. Your residents' personal and financial details are never processed or stored offshore. Ever.

Hosted in Australia On-shore AI · Sydney No offshore transfer Australian-owned
Why it is different

Why kinHome CRM beats the alternative.

i.

Made for off-the-plan

Generic CRMs were built for repeatable B2B deals. kinHome CRM understands EOIs, deposits, stages and settlement.

ii.

One source of truth

The availability you sell is the apartment your buyer follows and your team operates. Always in step.

iii.

No silos

Sales, buyer journey and operations are one connected system, so a sale flows straight into the relationship that follows it.

kinHome CRM, from
$900 per project / month
Indicative starting price. Final pricing scales with the project. Full pricing on enquiry.
See all pricing

See kinHome CRM on your project.

A private, twenty-minute walkthrough with one of your developments inside it.

Or book a call.